2020 a historic & hard year
Proquicesa presents the 2020 Results with a global growth of its profits of 33% in the worst imaginable scenario, thanks to the sacrifice and effort of all to maintain at all costs our commitment to quality, sustainability and a personalized service for each client .
Certainly 2020 has been a disastrous year for humanity. The health emergency caused by the COVID-19 pandemic has left millions of deaths, restrictions in almost all areas of society and a planetary economic recession.
Few companies and sectors have been saved from the impact of COVID-19. Without going further,. Without going any further, the cement industry fell by up to 10% in Spain in 2020 until reaching consumption figures identical to 1967 as points out OFICEMEN.
This panorama extends throughout the world and affects all sectors, as Ayhan Kose, Director of the World Bank’s Prospects Group states; ““The COVID-19 recession is likely to be the deepest for advanced economies since World War II and the first output contraction in emerging and developing economies in at least the last six decades”
However, within the framework of this implacable situation, PROQUICESA is managing to withstand the onslaught and continue to grow.
On one hand, our range of additives for the cement industry; ADITOR® grew by 22% during 2020 and consolidated itself as a benchmark in the sector in Spain and Portugal, where it continues to lead the sales ranking for another year. And together with this, ADITOR® strengthened its international expansion by entering new markets, which allows us to have a presence today in more than 30 countries.
On the other side, our innovative range of smart paints with nanotechnology; PROPAINTS® continues its unstoppable growth (45% last year), and more and more sectors and subsectors are finding important market niches. A success largely attributable to the excellent R & D & I work of our company, which allows us to constantly develop new technical solutions that, together with the existing ones, manage to effectively respond to important needs in the field of sustainability. .
Aware of this, in 2020 PROQUICESA expanded our workforce and further strengthened our commitment to innovation, increasing the number of research and development projects undertaken.